Long Journey Digital
Services Offered
Prior Perfect Planning...
personalized visual and technical web design.
Every new project starts with a vision. The hard part is often getting that vision into a more concrete plan. We can start with visual concepts or wireframes, using your existing brand, or we can help you develop a brand new "face" for your company. Although many modern marketing strategies and brand identities have shifted to social media platforms, a company's website is still a critical opportunity to build a brand and engage customers. A good website design is not only visually appealing, but also an immersive experience. At the same time it must be fast and fit usability standards.
A key aspect of design is creating a customer persona. It's not just for content creation! We can help you get to know your target market, and help you design a user interface that is consistent across mobile and desktop devices. We'll use the persona to help decide how to develop the UX/UI of your website.
While visual design is very important, technical design is a much-neglected part of developing a new website. Whether you're just trying to build a marketing website or you want a full-service e-commerce platform, we can help you plan out the technical aspects of your project and give you a better idea of both upfront and ongoing costs.
Our Methodology:
- Clarify and define your ideas
- Establish clear business goals
- Develop a priority-driven roadmap
- Develop personas based on target market
- Design content and navigation based on goals, persona, and other market research
Whether you want a website built from scratch or you want to use existing technology such as WordPress or Shopify, we've got the skills to get it done. There are as many tools as there are personalities; each ones with its benefits and drawbacks. Some tools are highly specialized; others are useful but complex and require specific expertise. We can determine which tools work best for you, and leverage a variety of expertise to provide you the best combination of tools and services possible. The world of technology is constantly changing, and with it, the technologies that support your codebase. We can help you stay up to date so that you can stay focused on the more important parts of your business.
Our technical expertise includes (but is not limited to):
- Responsive Design
- HTML5, REST, JavaScript, GraphQL, MySQL, WordPress, Shopify, Firebase, jQuery, PHP, MongoDB
- Various platform integrations and data migration
- Search Engine Optimization
- Unit testing, A/B testing, and usability testing
- ...And much, much more!
Need a new website?
We've got the development skills.
Leveraging a variety of technologies, we can build it for you.
Strugging with getting noticed? Content is king.
We can think before you speak.
We can handle copy writing, SEO and Social Media Marketing for you.
What you write and display online can have a potent effect on your brand's reputation. In today's world, it's hard to figure out the "right" thing to say in any given circumstance. It's even harder to stand out from the cacaphony of noise that permeates our modern world. We can help you develop a content creation strategy that fits both your brand and your budget.
Our content creation strategies center around the persona of both you and your target customer. We want to help you establish, build, and maintain a meaningful relationship between you and your customers. This means that we need to be aware of feelings - both theirs and ours - so we can connect with them. We can help you find or enhance your brand's voice.
Having a lot of content can be overwhelming. We can also help you organize your content and find solutions for storage and distribution.
One of the primary ways that modern brands market to their customers is through social media. It can be either a more intimate or completely impersonal way of communicating to your intended audience. Through social media you can either make or break your brand's reputation. We can help you get to know your audience and appeal to them on a human level. Navigating the various social media platforms can be confusing. Each platform seems to have it's own "language", and the same content doesnt always work the same way every time. We can help you establish manage your social media presence in a way that works with both the platform and with your personal brand.
Our Content Creation Process:
- Identify target platforms
- Define and outline desired topics and messages
- Identify trends and keywords
- Create content
- Test, review, and revise